In the 1990s, "You down with O.P.P.?" was as omnipresent as "Just Do It" — and was about as unsubtle. To the world it seemed like this East Orange, New Jersey trio appeared from nowhere, but Naughty By Nature were actually on their second chance. MCs Treach and Vin Rock alongside DJ Kay Gee spent the late '80s sporting high-top fades and sweaters as the New Style, but, under the tutelage of Queen Latifah, they had rebranded themselves as the grittier Naughty, whose songs like "Everything's Gonna Be Alright (Ghetto Bastard)" maintained an journalistic eye and literary heart. They were best at matching rough subject matter with buoyant pop aspirations, which spawned not only Treach's role as '90s sex symbol, but the national sensation "O.P.P."
"O.P.P." broke the Video Music Box, spawned the MTV tribute advertisement "Down With MTV," hit Top 10 on the Billboard Hot 100, garnered the group a platinum record and was a critical smash to boot: SPIN called it one of the 20 greatest singles of the 1990s, writing simply, "Ever wonder where Puffy came from?" Since then it's been in a half dozen movies, a few video games and countless wedding receptions where you'd think a song about infidelity wouldn't be rewarded with cheers. Naughty recently reunited for their perfectly titled sixth album, Anthem Inc., which includes a re-recorded version of "O.P.P." that maintains the same energy as the original (with none of those costly samples). "That was the baby," says MC Vin Rock of the track. "It gave birth to Naughty by Nature the brand. Twenty years later, man, it's one of the main reasons why promoters book us and fans want to see it. So it's the gift that keeps on giving. It's one of those songs that apparently will never die."